蘋果創辦人史蒂夫·賈伯斯 (Steve Jobs) 的名言充滿了智慧和啟發，從中我們可以學到追求卓越、簡潔至上、創新與颠覆、熱情和毅力以及失敗與堅持等重要價值觀和生活智慧。
賈伯斯的名言不僅對他的個人成功起到了重要作用，也對許多人產生了深遠的影響。他的這些名言，不僅是對人生和工作的思考，也是對自我的鞭策和激勵。
賈伯斯名言
01、你只活一次，使它精彩而有意義。
You only live once. Make it count.
02、創新是決定能成為領導者或跟隨者的區別。
Innovation distinguishes between a leader and a follower.
03、我們一生做不了太多事，所以要把每件事都做到完美。
We don’t get a chance to do that many things, and every one should be really excellent.
04、若把每天都當作你人生的最後一天來活，總有一天是你想要的。
If you live each day as if it was your last, someday you’ll most certainly be right.
05、你的人生有限，別浪費時間為他人而活。
Your time is limited, so don’t waste it living someone else’s life.
06、你得從顧客體驗出發，然後往回思考。
You have to start with the customer experience and work backwards.
07、求知若飢，虛心若愚。
Stay hungry. Stay foolish.
08、 決不、決不、決不、決不放棄！
Never, never, never, never give up.
09、你必須要找到你所愛的東西。
You’ve got to find what you love,
10、你不可能有先見之明，只能有後見之明。
You can’t connect the dots looking forward; you can only connect them looking backwards.
11、許多我因著好奇心和直覺偶然發現的事物，後來都被證明是無價之寶。
Much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.
12、創新，界定了領導者和跟屁蟲的差異。
Innovation distinquishes between a leader and a follower.
13、質重於量，兩支二壘安打永遠比不上一支全壘打。 意思是，“與其敲出兩支長打，不如敲一支確定能得分的全壘打。
Quality is more important than quantity. One home run is better than two doubles.
14、隨時謹記自己終將一死，是我所知避免讓自己陷於害怕失去的想法中最好的方法。生不帶來，死不帶去，你沒理由不順著自己的心意而活。
Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.
15、要有勇氣去追隨你的心和直覺。它們總是知道你真正想要成為什麼。
Have the courage to follow your heart and intuition. They somehow already know what you truly want to become.
16、設計不只是外表和感覺，設計是產品如何運作。
Design is not just what it looks like and feels like. Design is how it works.
17、我深信，成功與不成功的企業家之所以不同，有半數原因在於能否堅持下去。
I’m convinced about half of what separates the successful entrepreneurs from the nonsuccessful ones is pure perseverance.
18、創意只不過是融會貫通後所得到的想法而已。
Creativity is just connecting things.
19、讓我們創造明天，而不是去想昨天發生了什麼事。
Let’s go invent tomorrow instead of wondering about what happened yesterday.
20、有些人不習慣處於一個期待卓越的環境裡。我的部分責任就是做一把衡量卓越的尺。
Some people aren’t used to an environment where excellence is expected. Part of my responsibility is to be a yardstick.
21、我們不做的東西和我們做的東西同樣讓我感到驕傲。
I am as proud of what we don’t do as I am of what we do.
22、大家不再只是想買個人電腦而已。他們想要知道可以用電腦做什麼，而我們要展示給他們的正是這個。
People don’t want to just buy personal computers anymore. They want to know what they can do with them, and we’re going to show people exactly that.
23、我想在宇宙間留下痕跡。
I want to put a ding into the universe.
24、知道自己要什麼，並不是顧客的工作。
It’s not the customer’s job to know what they want.
25、如果我們不吃掉自己，就會有人把我們吃掉。
If we don’t cannibalize ourselves, someone else will.
26、 如果情況很糟糕，我會當面告訴對方。誠實以對是我的職責。
If something sucks, I tell people to their face. It’s my job to be honest.
27、企業的生存之道，在於如何讓創新在企業內存活。
The way we’re going to survive is to innovate our way out of this.
28、不必嘗試發動下一場革命，只要快速推出時髦又可負擔的消費商品。
Don’t try to start the next revolution, just crank out smart, affordable consumer products.
29、消費者通常要看到產品，才會知道自己想要什麼。
People don’t know what they want until they’ve seen it.
30、要成為品質的標竿。有些人並不習慣追求卓越的環境。
Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.
31、專注就是要會說不。
Focus means saying no.
32、我經常注意到一件事，就是你必須從顧客經驗開始著手，再從顧客端反過來推出技法。你不能先從技法出發，再嘗試找出你的銷售對象。
One of the things I’ve always found is that you’ve got to start with the customer experience and work backward to the technology. You can’t start with the technology and try to figure out where you’re going to try and sell it.
33、 全世界最有錢的人也無法將財富帶入棺材中…對我來說，最重要的是夜晚入睡前能為自己達到的成就喝采。
Being the richest man in the cemetery doesn’t matter to me … Going to bed at night saying we’ve done something wonderful… that’s what matters to me.
34、活著就是為了改變世界，難道還有其他原因嗎？
We’re here to put a dent in the universe. Otherwise why else even be here?
35、成就的唯一途徑是熱愛自己的事業，如果你還沒找到的話，繼續尋找，不要屈就。
The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle.
36、幫我做出重大決定的最好工具，就是知道自己快死了。
Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life.
37、我相信成功的企業家和不成功的企業家之間的差別，有一半原因都在於純粹的堅持。
I’m convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance.
38、我想如果你順利的完成大作，那麼你應該開始著手去做別的事情，別專注在美好的事情上太久，要不斷尋找下一個目標。
I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’’s next.
從蘋果創辦人賈伯斯的名言能學到什麼？透過這些學習點，我們可以更深入地理解賈伯斯的創新精神和領導力，並從中獲得對於如何在創新和領導中取得成功的寶貴視角。
賈伯斯的這些名言提醒我們保持好奇心、勇於創新，並將自己的工作與人生目標相結合。